The Challenge ​

My Vision

Create a single design line between all business related items and products. Modernize the website and simplify the flow for users. Making the process of ordering faster and efficient. 

Create a unified appearance across social media, trade shows and exhibitions.

An established business with a variety of costumers across different ages and store types (museums, boutiques, gifts stores, clothing etc.). The existing website, marketing and branded items were all designed by different people in different times with no coherency.

The website was out dated and complicated.  

User Journey